Michael is a senior agri-food economist with Farrelly Mitchell and has consulted on numerous assignments across Europe, Middle East, Africa and globally, including large scale farming, fresh produce, flour milling, grains, meat, poultry, dairy, consumer foods, HORECA, marketing, livestock, food processing and distribution/logistics projects.
The primary focus of Michael’s work is on the food and agribusiness economies of the GCC, Europe, Middle East and Africa, specifically, farm subsidies and policies, food and feed commodities, produce, packaged food, beverage, meat, dairy and poultry value chains along with consumer food markets.
Michael recently led a major global investment directional study on key growth sectors and geographic markets across the F&B value chain. In addition, he has helped to develop export manuals and market studies to guide private companies and government authorities wishing to develop access to new export markets for food and agricultural products.
Previously he worked as a researcher in the Corporate Planning and Strategy Unit of Ireland’s inward investment promotion agency IDA Ireland, a global leader in FDI. There, Michael provided research and analysis of issues impacting on IDA Ireland’s ability to meet its aims and objectives. He also worked as a project co-ordinator for Pobal Eascarrach, a community development company in Ireland.