Client Success Story
Absa Bank Ghana has identified agribusiness as a key area for growth in the Ghanaian economy. The sector can be impeded by a lack of knowledge of smallholder farmers on best agricultural and postharvest practices to optimise quality and yields. Absa Bank retained Farrelly Mitchell to provide a farm training programme to a total of 800 farmers in rice, soya bean and maize production.
Farrelly Mitchell conducted capacity-building training focused on developing robust and practical technical skills and innovation deployment to farmers to support efficient production, improved quality, and increased supply of quality agricultural outputs. This was achieved through:
800 farmers successfully participated in the farm training delivered by our highly experienced local team of agricultural consultants, employing methodologies and techniques that encourage active participation such as questions, hands-on trial sessions, field demonstrations and open discussions.
Audio-visual aids such as pictures, videos and hands-on trials helped farmers to appreciate the relevance and application of the training being provided.
Following a monitoring exercise undertaken to assess the level of adoption of farm training innovations, the following impact and improvements were recorded:
It is anticipated that farmers’ yields for the current production season will increase significantly due to the high level of new production technologies adopted from training and capacity building provided by Farrelly Mitchell.
The positive response from farmers to the program, as evidenced in the attendance, participation and results, is a strong indication of how important the farm training was for the trainees and aligning with the objectives of Absa Bank’s objectives.
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