Malachy Mitchell, Managing Director, Farrelly Mitchell discusses meat and dairy exports trends in the Middle East in this Food Navigator feature.
Agribusinesses worldwide face an array of complex local and global challenges, from climate, population, consumption to unforeseen, leftfield disruptors. With the right guidance, those dynamics can provide opportunities, rather than obstacles, to growth.
In terms of Asia, growing consumption of protein and an increasingly affluent population is presenting prospects.
Highly specialised sector requires dedicated sector consultancy
The big area of competitiveness is innovation and the Middle East badly needs systemisation, innovation and know-how in terms of its food and agriculture approach.
The Farrelly Mitchell chief believes there is plenty of capital available to that end and plentiful opportunities for European companies to engage in joint ventures with local companies across the GCC and indeed to develop sustainable models.
Agribusiness trends
Agribusiness in the Middle East holds great potential; however, the industry remains some way off the technology, innovation, and systemisation necessary to reach it. Farrelly Mitchell’s global agribusiness experts single out the GCC meat and dairy industry as a prime example of the emerging opportunities in this sector for investment and joint ventures with local businesses.
At Farrelly Mitchell, our international experts support ambitious investments, mergers & acquisitions throughout the agrifood industry. Our consultants can help navigate and overcome complex local and global challenges, ensuring that your investments are free from risk and financially sound.