Heidi is a food and agribusiness analyst at Farrelly & Mitchell and has extensive experience in research design and implementation and data analysis. She has a keen interest in sectors such as large-scale corporate farming enterprises, agribusiness operations, consumer foods, the dairy sector, alternative vegetable proteins and circular economy initiatives.
Heidi is a recent graduate with a master’s degree in Climate Change, Agriculture and Food Security (MSc. CCAFS), first-class honours, from the University of Galway and a BSc. in Plant Science from Wageningen University, the Netherlands, and a Bachelor of Applied Plant Biology (BSc. APB), first-class honours, from University College Cork.
Prior to Farrelly & Mitchell, Heidi always had a desire to work within the realm of food systems and creating strategies and policies to achieve sustainable food supply chains. After completing a bachelor’s degree in applied plant biology, Heidi undertook a master’s in climate change, agriculture and food security to learn more about other major confounding factors driving changes within food supply chains globally.
Areas of expertise
- Extremely well-versed in past, present and future challenges impacting the agri-food industry
- Background in plant biology allows for an in-depth understanding of the environmental, social and political influences affecting agricultural production
- Developing and implementing food system strategies and policies for government and corporate clients
- Deep awareness of food in various contexts including nutrition, climate change, intergenerational consumer differences, religious settings and urban versus rural settings
Empowering global food and agribusinesses to make the right decisions
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