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Najeeb Alhumaid speaks on the challenges & opportunities in Saudi's agrifood sector
Farrelly & Mitchell Partner, KSA, Najeeb Alhumaid speaks about the unique challenges posed in serving clients in the Saudi agrifood markets. Our Riyadh-based team has a strong record of working with major international food suppliers. A big priority for the KSA office is to ensure clients reach maximum efficiency in all due diligence mandates.
Climate and land the perennial challenges
Farrelly & Mitchell also performs various assessments, feasibility studies, market and competitor research for Middle Eastern clients.
Challenges for the region include extreme heat and lack of suitable land for cultivation to name but some.
In terms of trends set to continue, fast food dining will remain strong for at least the next five years. The Saudi market is dynamic and interesting, but requires the deep cultural knowledge Farrelly & Mitchell possess, to unlock relevant opportunities for businesses working in the region.

Najeeb is a Partner at Farrelly & Mitchell’s Riyadh office. Clients in Saudi Arabia and across the region gain from his excellent track record and expertise in agri-food manufacturing and processing as well as supply chain and risk management.
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Najeeb Alhumaid speaks on the challenges & opportunities in Saudi's agrifood sector
Farrelly & Mitchell Partner, KSA, Najeeb Alhumaid speaks about the unique challenges posed in serving clients in the Saudi agrifood markets. Our Riyadh-based team has a strong record of working with major international food suppliers. A big priority for the KSA office is to ensure clients reach maximum efficiency in all due diligence mandates.
Climate and land the perennial challenges
Farrelly & Mitchell also performs various assessments, feasibility studies, market and competitor research for Middle Eastern clients.
Challenges for the region include extreme heat and lack of suitable land for cultivation to name but some.
In terms of trends set to continue, fast food dining will remain strong for at least the next five years. The Saudi market is dynamic and interesting, but requires the deep cultural knowledge Farrelly & Mitchell possess, to unlock relevant opportunities for businesses working in the region.

Najeeb is a Partner at Farrelly & Mitchell’s Riyadh office. Clients in Saudi Arabia and across the region gain from his excellent track record and expertise in agri-food manufacturing and processing as well as supply chain and risk management.
Subcribe today
Stay up to date with the latest agribusiness blog, Insights, and more sent straight to your inbox.
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