The Company will invest directly in high growth start-up and existing companies operating in the highly sought after food & beverage sector in Saudi Arabia and the GCC.

TAG, a specialist food and beverage manager, has a highly-experienced management team, with local and international experience, providing a full range of management services.

Tharwat Al Ghitha Holding Company is an investment company established in Saudi Arabia and will be managed by TAG Food Management.

“As Chairman, I am very pleased to lead and support this project” said HRH Prince Fahad Bin Bandar Bin Abdulaziz Al Saud, Chairman Tharwat Al Ghitha Holding Company.

“I am very excited by the investment opportunities already identified and I look forward to the delivery of a truly unique project with superior investor returns. The strategy of targeted investment in the food and beverage sector offers investors the opportunity for substantial capital growth, but will also benefit the Kingdom’s community as a whole by strengthening domestic food production.”

Proven operational experience and sector knowledge in food and beverage is a key strength of the project in identifying and executing deals, combining the food sector operational and commercial expertise of Farrelly & Mitchell, an international food and beverage specialist with an office in Riyadh, alongside Ebanah Financial, a Riyadh based CMA registered investment firm with a proven investment track record.

“This is a very exciting time to target opportunities in a rapidly changing and growing GCC food and beverage market, underpinned by very strong population dynamics,” according to Mofareh Al

Shehri, Member of TAG Board of Managers & CEO Ebanah Financial. “There is real potential to add value for shareholders, leveraging our industry know-how, with a strong focus on operational improvement rather than financial engineering,” he added.

The Company will be an active and influential investor in target companies to drive growth towards achieving a profitable exit strategy. Investors will benefit from the outset from TAG’s unrivalled sector expertise and access to food sector deals, identifying opportunities for growth and then harnessing hands-on food & beverage expertise to translate these into superior returns for investors.

“We are targeting mid-cap companies where we see real opportunity for significant value creation to benefit from the input of additional capital and, most importantly, food sector knowledge and expertise,” said Malachy Mitchell, Member of TAG Board of Managers & Managing Director, Farrelly & Mitchell.